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TL;DR — Executive Summary
Discover Viber Business as an alternative channel to send transactional and marketing rich media campaigns featuring images and buttons in Brazil.
With rising costs on mainstream platforms, brands are looking for secondary rich-messaging alternatives. Viber Business Messages stands out as a powerful and cost-effective marketing channel.
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Key Viber Business Features
- Rich Formats: Includes high-res images, text descriptions, and interactive CTA buttons.
- Pay-per-Delivery Pricing: You only pay for messages that reach the handset, reducing e-commerce budgets.
- Unified Fallback Integration: Ideal as a secondary backup channel within your verification workflows.
Discover updates in our product catalog on Product Updates and unified fallbacks on Verify APIs.
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CR
Camila Rodrigues
CTO, Bulk SMS
Senior specialist in mobile telecommunications infrastructure, high-performance enterprise messaging, and LGPD compliance for smart communication platforms and APIs in Brazil.